Enhancing a development organization’s brand is a wise investment. The more that your image reflects the image that you wish to attain, the closer you are to achieving your long-term goals as a developer. There are quite a few steps in order to fortify a brand or to rebrand entirely, so in this post we […] Read More

Every project that a developer creates is a brand communication channel; a development project is a tangible representation of the development organization – this means that every constructed product visually, experientially, and qualitatively communicates what the development organization stands for. Before we delve into how we can leverage different developing strategies in order to obtain […] Read More

When considering a development vision, many developers find the idea of sustainable design to be troublesome for a number of reasons. Buzz words such as “green buildings” and “eco-friendly” seem like trends to be avoided, and the initial investment seems staggering compared to the tried and true method of developing more traditional buildings. However, there […] Read More

At the very heart of sustainable design is the concept of creating a product that is beneficial to all of its related elements. This means that the building adds well-being to the property owner, the tenant, the neighborhood, and the environment. Many people who speak of sustainable design think purely of the ecological aspects – […] Read More

A brand is your reputation, and as the old saying goes: a reputation takes a lifetime to create, and a minute to destroy. It is for this reason that due care and diligence must be taken with every single project that a developer undertakes. Every new development you undertake has the power to reinforce your […] Read More

When one thinks about the successful mixed-use projects under development, a few images come to mind. Apartments, offices, hotels and retail mixed together, with stunning walking trails and open spaces integrated throughout. Senior housing, however, is probably not among those first impressions. This has changed, as developers begin to see the value-added that senior living […] Read More

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Gone are the days of cookie-cutter senior homes in the North Gulf Coast region. The emerging seniors market is the baby boomer generation, and they are very different from their predecessors who were more conservative in their retirement needs. So, what’s in store as architectural firms and development organizations look to understand the preferences of […] Read More